# Would you be in favor of a name change for the Zcash project?

**URL:** <https://forum.zcashcommunity.com/t/would-you-be-in-favor-of-a-name-change-for-the-zcash-project/45247>\
**Category:** General\
**Created:** [August 4, 2023, 4:33pm UTC](https://forum.zcashcommunity.com/t/would-you-be-in-favor-of-a-name-change-for-the-zcash-project/45247 "2023-08-04T16:33:36Z")\
**Posts on this page:** 1\
**Showing post:** 13

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**Author:** ![pkr](https://sea2.discourse-cdn.com/zcash/user_avatar/forum.zcashcommunity.com/pkr/32/29938_2.png) [@pkr](https://forum.zcashcommunity.com/u/pkr)\
**Post date:** [August 8, 2023, 3:41pm UTC](https://forum.zcashcommunity.com/t/would-you-be-in-favor-of-a-name-change-for-the-zcash-project/45247/13 "2023-08-08T15:41:54Z")

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> [@artkor](#):
>
> But start with yourself. Why do you think this is a good idea?

> [@My thoughts on the dev fund and Zodler meme](https://forum.zcashcommunity.com/t/my-thoughts-on-the-dev-fund-and-zodler-meme/45226/17):
>
> I agree with this. I actually think a name change may be in the cards. Much like Twitter =\> X, Zcash =\> Z, Zed, or Zero. Zcash should be able to be used as a medium of exchange, or simply to store your wealth if you see fit.

> [@ZEC is Stale](https://forum.zcashcommunity.com/t/zec-is-stale/45273/2):
>
> Absolutely. 100 Zcash has many problems and I’ll try to summarize what I think the main ones are: Dev Fund (Mis-)Management: The Dev Fund appears to be susceptible to exploitation, with some grant recipients offering questionable value for the magnitude of funding they receive. [Zcash Media](https://www.youtube.com/@ZcashMedia/videos) is a prime case in point; the discrepancy between the grant size received and the subsequent ROI is simply disconcerting. Organizational Structure: Organizations purportedly created to bolster the pr…

> [@artkor](#):
>
> because hundreds of thousands of dollars have been spent on brand awareness

That’s a pittance in the grand scheme of things. Do you know what a sunk cost fallacy is?

> [@artkor](#):
>
> And this is a really recognizable brand

Maybe to people who are already crypto-aware, but not to normies.

> [@artkor](#):
>
> I can say anyone who has heard about cryptocurrency in Russia “Zcash” and he immediately knows what it is about.

Exactly my point. They already know about crypto.

> [@artkor](#):
>
> But few people have heard about renamed Firo

Have you heard of Pepsi? It was originally called Brad’s Drink. Sony? Originally named Tokyo Tsushin Kogyo. Starbucks was called “Starbucks Coffee, Tea, and Spice”.

My proposal is just “Z”. Then we could have a stablecoin named Zcash. Ultimately, I feel the word “Cash” is too US-centric and synonymous with “fiat dollars”.

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