Zcash 90-Day Global Privacy Campaign via Brave — Dec 2025 through Feb 2026

[readymouse]

My reply to:

ZCG Nominations Now Open!

I have a practical question for candidates who already have the opportunity to leave their comments on current grant proposals if they wish. Some have already done so, and I would like to express my gratitude on behalf of the committee. Very soon, someone will have to make difficult choices every week. Approving or rejecting a grant is always a huge responsibility, first and foremost to the community and, of course, to the applicant. In practice, it is literally a choice between common sense an…

I would suggest rejection and ask for revision and re-submission.

• As others have suggested, I would like to see a milestone approach with metrics to continue funding. I would like to see samples of what ads would be shown, as the first milestone for the marketing efforts. Then the second milestone to be a trial run, with metrics and outputs before approving more funds. Will the weekly dashboard of results be available publicly, or at least to the ZCG for review?

• Would the inclusion of NEAR Intents be generically about the technology, or specifically how to use it inside of Zashi? It doesn’t look like Brave Wallet supports NEAR swaps natively like Zashi does. As much as I love NEAR Intents, this is a marketing campaign for Zcash + Zashi.

Question for ZCG: Have there been past marketing campaigns that did well? Not so well? Were there lessons learned from those campaigns that could shape Brave’s proposal for better effect?

Summary: I agree that marketing for Zcash and Zashi is needed, and a campaign like this could be successful among Brave users who are already privacy minded. However I would like to see revisions before approval.