Zcash Global <> Zcash Brazil

Community Grants Applications
69

I would like to thank Zechub DAO for its funding. We still have some budget left for the ZEC airdrop and rewards. As soon as it is completed, we will make a post!
Proposal:ZecHub | Marketing <> Zcash Brazil

Blockaffee Podcast Report

Duration: September - October 2024
Sponsor: Zcash Brazil - ZecHub DAO

Overview

The Blockaffee Podcast celebrated two significant series, reaching both Web3-native audiences and broader community listeners. With the partnership and support from Zcash Brazil, Blockaffee engaged with privacy-focused narratives throughout a total of nine episodes across September and October, spanning two key series: the 2nd Anniversary Special and CBDC Special 2. Each episode was distributed through Spotify, Apple, and Audius, accompanied by newsletters on Substack and LinkedIn, and extensive promotion across Blockaffee’s social media (Twitter, LinkedIn, Telegram).

September: 2nd Anniversary Series with Zcash Brazil Sponsorship

Series Details:

  1. Total Episodes: 4
  2. Advertising Inclusion: Episodes #93, #94, and the Privacy Panel (#95) featured Zcash mentions, with two-minute ads in the opening 5 minutes and “sponsored by Zcash” tags in community Q&A segments.
  3. Privacy Messaging: “For those concerned with privacy, Zcash offers a confidential solution for secure transactions, where you choose when, what, and to whom to reveal your information.”
  4. Community Collaboration: Advertising messages were crafted in collaboration with the Zcash Brazil community to ensure relevance and impact.

Notable Episode:

  • Privacy Panel with guests Michae2xl (Zcash ambassador) and Luca Fortes (Secret Network ambassador) discussed privacy topics in Web3 and Zcash’s role in private transactions.

Episode Links:

  • Episode 92 with Lituânia: Link
  • Episode 93 with Lafontinne: Link
  • Episode 94 with Andre Oliveira: Link
  • Privacy Panel: Link

Substack Newsletters

LinkedIn Newsletters

Social Media Promotion

Engagement Metrics:

  • Podcast: Average of 105 listeners per episode
  • Substack: 89 average readers per episode
  • LinkedIn: 159 views per episode with 10 new followers

October: CBDC Special 2

Series Details:

  1. Total Episodes: 5 (including a concluding Privacy Panel)
  2. Industry Guests: Professionals from Rayls, Fireblocks, Microsoft, Central Bank of Brazil, ClearSale, OriginalMy, DataCurrency
  3. Focus: The importance of privacy in the CBDC landscape, positioning Zcash as a secure alternative, discussed by industry experts.

Notable Episode:

  • Privacy and Security in CBDCs Panel with prominent industry representatives addressing privacy concerns and the role of Zcash as a privacy-centric solution.

Episode Links

  • Episode 95 with Fernando Lopes: Link
  • Episode 96 with Nicole Dyskant: Link
  • Episode 97 with Marco Viriato: Link
  • Episode 98 with Fabio Araujo: Link
  • Final Privacy and Security Panel: Link

Substack Newsletters

LinkedIn Newsletters

Social Media Promotion

Engagement Metrics:

  • Podcast: Average of 163 listeners per episode
  • Substack: 109 average readers per episode
  • LinkedIn: 316 views per episode, +10 followers

Media Coverage & Reactions for Blockaffee CBDC Special 2:

Additional Promotion Channels

  • Telegram Channel: All episodes and key shorts were posted on Blockaffee’s Telegram Channel, with each post featuring the tagline “Supported by Zcash Brazil.”
  • Twitter Engagement: 38542 impressions, 77 new followers
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