Zeme Team — Marketing made viral for Zcash

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Hey Zcash peoples,

I’m really excited to announce the Zeme team project. I believe we can really help spread the word of Zcash while driving us closer to the end goal mission.

  1. The Zeme team project is intended to incentivize the community. There aren’t many ways to earn ZEC right now, especially Shielded ZEC. Creating and posting Zcash graphics to https://zeme.team will allow creators to easily receive tips from anyone in the community. They’ll have direct links to their work that they can share to social media to drive more tips.

  2. We plan to use $5,000 USD of the grant funds to directly tips creators. Ideally, we’d like to continue to receive monthly grant funds going forward so that we always have a pool of funds to use for tipping purposes.

As a result of this, we should see a massive increase in the amount of Zcash related graphics being produced and shared across social media. I believe we’ll be able to pull in people from other communities (especially Doge) to help create content. Everyone will be tipped in shielded Zec, which furthers the mission of privacy adoption as well.

Thank you for taking the time to consider funding our project. If you have any questions, I’m more than happy to answer them.

-Ziga

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Finally some marketing, hope you get funding🚀

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Yesterday we created a Twitter account for Zeme.team and started working on the branding design. It’s coming together nicely!

https://twitter.com/zemeteam

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Edit: I missed that their team answered some of these questions at this post: ZOMG meeting minutes 3-30-2021 - #4 by Ziga

Hey Zeme team!

@ZcashGrants had initial discussions about your proposal at our last meeting and had a few questions/comments:

  1. Are there copyright issues around the artwork you are posting/curating? How would you deal with someone’s art/meme being posted to your site to get tips without the original creator’s permission?
  2. Can you provide a portfolio of your work outside of this project?
  3. Can you provide a few popular retweet examples from your Twitter feed that are Zcash related?
  4. Can you elaborate on your experience doing similar projects and where have you seen the model that you proposing work (outside of Zcash)?
  5. We have concerns around the budget for the grant. Would it be possible to scale down the scope of the proposal to decrease costs?

Thank you for taking the time to address these questions!

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@Souptacular they addressed some of these questions in the meeting minutes thread: ZOMG meeting minutes 3-30-2021 - #4 by Ziga

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Thanks @Shawn! Missed this, my bad.

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Hi @Souptacular,

Thank you for the response. More answers below:

Are there copyright issues around the artwork you are posting/curating? How would you deal with someone’s art/meme being posted to your site to get tips without the original creator’s permission?

Yes, absolutely. All user generated content websites are responsible for taking down copyright violations. Users can reach out to us to file a claim and we’ll address it as needed.

Can you provide a portfolio of your work outside of this project?

I sent my portfolio over to Chris. I asked him to share it with the rest of your team.

Can you provide a few popular retweet examples from your Twitter feed that are Zcash related?

Here are a few Tweet examples:

  1. The Ziga account started the entire :shield: in username movement on Twitter.
    https://twitter.com/z_i_g_a/status/1346499951216324608

  2. https://twitter.com/z_i_g_a/status/1364623718970925056

  3. https://twitter.com/z_i_g_a/status/1345059096056119296

  4. https://twitter.com/z_i_g_a/status/1377665398250737666

  5. https://twitter.com/z_i_g_a/status/1364970726873133056

  6. https://twitter.com/z_i_g_a/status/1346860335353925634

  7. https://twitter.com/z_i_g_a/status/1374165841139310601

Please keep in mind this Twitter account was only started 3 months ago with 0 followers. We’ve generated 1M Tweet impressions within a few months. The community is loving the content we’re producing. The Ziga account has been one of the most popular Zcash related accounts in the past few months.

Can you elaborate on your experience doing similar projects and where have you seen the model that you proposing work (outside of Zcash)?

Yes, there are many of these types of websites that are popular in the Doge community. I haven’t seen one where they allow the artists to be tipped too. The incentive model is what makes it way more interesting in my opinion.

We have concerns around the budget for the grant. Would it be possible to scale down the scope of the proposal to decrease costs?

There are many steps to the project. It will be difficult to cut any of them out without downgrading the overall experience.

  1. Design (branding, desktop experience, mobile experience)
  2. Code (server, front-end)
  3. Launch
  4. Content monitoring
  5. Social media outreach / promotion
  6. Tipping content creators

Anything we trim from the proposal will make the experience less than ideal. For example, we can cut out making the website responsive on mobile, which would save a few weeks from design and development. However, the experience wouldn’t be so great. The cost of our proposal is what it would cost to build this project out correctly.

Thank you,
Ziga

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Following up from the ZF Grants platform:

"Congrats, Ziga & Zipha, ZOMG has decided to approve your proposal!

We look forward to seeing the viral community and content you help to create :raised_hands:"

We are looking forward seeing the Zcash meme team get going!

:steam_locomotive::railway_car: :zcash::zebra::shield::railway_car: :zcash::zebra::shield::railway_car: :zcash::zebra::shield::dash:

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Fantastic news! Thank you so much for your support @Shawn. We’re stoked to get started on the project. More great stuff to come soon. :smile:

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We completed planning for Zeme Team 1.0 today. All of our upcoming tasks + project board can be seen below.

Tasks
https://github.com/zemeteam/web/issues

Project board
https://github.com/zemeteam/web/projects/1

Thank you!

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I’m excited to announce and share designs for Zeme Team (mobile and desktop).

All designs can be found here:
https://github.com/zemeteam/web/issues?q=is%3Aissue+label%3Adesign+

Mobile preview

Desktop preview

I recommend checking out the Github link above to see the designs in more detail.

Thank you!
Ziga

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Excellent :blush:

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Hello,

We’re continuing to make great progress on Zeme Team. Today we’ve completed the setup process for our infrastructure (Milestone 3). Below is a break down on what our technical stack looks like.

React.js

We’re writing the ZT web application in Next.js (https://nextjs.org/). Next is a popular react framework that makes React easier, while also coming with its own feature set and extensions.

Supabase

We’ve spun up a Postgres database via Supabase (https://supabase.io/) and connected in to our React app. Supabase comes with crud APIs for each db table, eliminating the need for us to manage and write our own APIs.

Cloudinary

Asset management is one of the most tricky parts to ZT. We considered rolling a s3 bucket and managing all assets directly. However, we needed a lot more flexibility to easily convert asset file types, dimensions and sizes. Writing our own logic to convert the assets into many different sizes and formats introduced more complexity than we were willing to take on right now.

ZT will be a very bandwidth/resource heavy application (never ending scrolling of images, animated gifs and eventually videos) and to ensure the application performs well enough on most devices, we need to convert image assets to WebP format (in browsers that support it).

For example, gifs are terrible when it comes to performance and Cloudinary (https://cloudinary.com/) allows us to easily convert them into WebP or MP4 — saving up to 80% on file size and bandwidth.

Amazon Rekognition

We’ll be using Amazon Rekognition (Machine Learning Image and Video Analysis - Amazon Rekognition - Amazon Web Services) to programmatically check each user uploaded image for nudity, extreme violence, etc. Any image that gets flagged by Rekognition will be marked as ‘in review’ and will require a human to check on it before displaying it to the public. This will help ensure ZT is a safe place to browse content.

Vercel

ZT will be hosted on Vercel (https://vercel.com/). Vercel easily connects to GitHub repos making it painless to deploy changes to production in one command. We have it hooked up to the ZT web repo, which will auto deploy upon master build updates.

GitHub
All of our code will be managed in GitHub. All code will be open source.

That’s mostly it. All of our infrastructure is up and running and development of ZT has started. I’m expecting we’ll have much more to share with everyone by the end of June.

Thank you!
Ziga

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Great update, keep up the great work, can’t wait to take this for a test drive!

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Hey all,

I hope all is well with everyone. I want share a quick update since it now has been nearly a month since our last public update. I’m happy to report that the react app for ZT is ~85% coded now. We’ve spent a lot of time optimizing the never ending scrolling experience and content modal experience to ensure the performance is as smooth as it can be. It’s feeling really great.

The ZT react app is now also fully responsive across desktop and mobile devices. It works great from any device. The only major item left to code is the create post process, which will include automated checks for identifying explicit content. I’m expecting this will take a few more weeks to wrap up.

We’re still on schedule and looking forward to launching ZT by end of July or early August. Later this week, I will be collecting content from people that have made Zcash related art in the past (we’d like to include a bunch of content for launch). I’ll post more details on this process soon. Stay tuned.

Here’s the latest preview:

Ziga

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I posted this somewhere at sometime can’t remember heh, everything else I ever did was too sarcastic and dark really :persevere:
gifeditor_20190527_203631

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This looks awesome!

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To earn shielded tips on ZT at launch, please see this thread: Calling all creators - Zeme Team needs your content!