Hello everyone, Zcash Community. I’ve created this topic to gather feedback on an idea.
For those who don’t know me, I am part of the Zcash Turkey team, and we are actively operating in Turkey. You can see our latest progress report here:
As we continue to grow the Zcash Turkey community, we’ve been thinking about an initiative. While we don’t want it to seem like an excuse, we could have been more flexible with the marketing budget.
We wanted to share this idea with the whole community to gather feedback, revise it, and discuss both the positive and negative aspects.
We believe that by making this a part of our culture, we can evolve it into an organization rather than just a fixed podcast series.
We haven’t included detailed cost information as we’re currently focused on gathering feedback from the community. We’re curious to hear your thoughts. Best regards.
Introduction
Zerotrail is designed as an interactive information and entertainment platform centered around privacy, financial freedom, and anonymity. Through short yet impactful podcast episodes, quizzes, and gamified formats that encourage community participation, Zerotrail aims to promote the Zcash ecosystem and raise awareness among users.
Unlike traditional podcasts, Zerotrail does not just offer a listening-based format; it creates an interactive experience with competitions, rewards, and participation incentives. In this way, it seeks to grow the Zcash community as both an informative and entertaining platform.
This initiative will increase Zcash’s global visibility, expand the community, and bring the project to wider audiences.
Zerotrail Concept and Structure
Zerotrail will produce content in three main formats:
- Zerotrail: Weekly Privacy Stories & Information Series
Short but effective 5-15 minute episodes will share information about privacy, Zcash, and financial freedom.
Narratives will be created using real-world events and historical examples.
Engaging topics include:
- “1984 and Digital Surveillance: How Does It Reflect on Today’s World?”
- “Is Anonymity Possible? Zcash and Other Privacy Solutions”
- “The Evolution of Money: The Importance of Privacy in the Digital Age”
The most important parts of the podcast will be turned into dynamic short videos for social media.
Subtitles will be offered for global reach.
- Zerotrail Duel: Weekly Quiz
Two contestants will answer 10 questions about Zcash, privacy technologies, and financial freedom.
The winner of the quiz will receive a ZEC reward.
Participation Requirement:
Users must join the Zerotrail Telegram group and register to participate.
The most fun moments from the quiz will be turned into short video formats and shared on social media.
Zerotrail Grand Duel: Monthly Grand Final
The winners from the previous four weeks will face off in the grand final.
In week 5, the Zerotrail Grand Duel will take place.
The four finalists will compete by answering 10 questions.
The winner will receive a larger ZEC prize.
The final match will be live-streamed to reach a wider audience.
Zerotrail Marketing and Growth Strategy
- Digital Content and Social Media Strategy
Active content sharing on Twitter, Telegram, YouTube, Instagram, and TikTok platforms.
Creating awareness with content that simplifies Zcash’s key features.
Fun moments from the quizzes and podcast episodes will be turned into short videos with viral potential.
The visibility of Zcash will be increased through regularly updated content streams. - Community-Centered Participation Model
Participants will win ZEC rewards by joining the quizzes.
Special roles and reward mechanisms will motivate the community.
Polls, exclusive content, and community decision-based votes will be held in the Telegram group.
Global Reach and Language Support
Zerotrail episodes will start with English subtitles and will be translated into different languages.
Content will be localized to attract the interest of communities in different countries.
Expected Outcomes and Goals
- Short-Term Goals:
Establish a strong social media presence in the first month.
Optimize content through detailed analysis at the end of 4 weeks. - Medium-Term Goals:
Organic community growth and multi-lingual content production. - Long-Term Goals:
Zerotrail will become a self-sustaining platform with YouTube revenue, sponsorships, and social media partnerships.
Conclusion and Roadmap
Zerotrail will be a powerful platform that communicates Zcash’s vision in an engaging and interactive way. In the initial phase, a model to increase community interaction will be applied, followed by strategic moves for long-term sustainability.