Hi Zcash Community!
As promised, I wanted to provide you an update on my outreach efforts for Zcash Community Grants. July was my first official month working on this and this is my first official recap for the community so I would encourage everyone to review and let me know if there are areas you would like to see more flushed out or omitted.
As always, I am happy to answer any questions, please do not hesitate to reach out to me directly at zcashoutreach@gmail.com or ask here!
As a reminder, I am only working part-time on these efforts at the moment.
Operational/ Housekeeping Updates:
Set Up CRM Tool for ZCG
During the month of July, I set up a Customer Relationship Management program for ZCG. A CRM tool is used to track outreach efforts and store communication to the organizations we are working with or could potentially work with. Total set-up took between 6-8 hrs and will help me provide reporting to the ZCG team and the community regular updates on how outreach efforts are going.
If I am ever ‘hit by a bus’ or transfer these responsibilities to another, there will be a clear record of the conversations we have had, what was successful and why as well as what wasn’t and why.
Please note that this tool contains private contact information for companies and individuals we are performing outreach to and will therefore NOT be available publicly to the Zcash community. However, it is available to ZCG and ZF.
Side note: The platform I chose is FREE and therefore does not cost the Zcash community anything!
Conducted Community Feedback Poll
I drafted a brief poll to solicit community feedback to better help me gauge what the community would like in terms of development and integrations. The goal was to provide me directional insight into what kinds of outreach I should be performing.
Raw data available here ((Zcash Community Feedback - Summer 2023 (Responses) - Google Sheets)
Defined Key Markets and Prospects
We needed to choose 3-5 markets to focus outreach efforts on if for nothing than to collect more data on Zcash sentiment in this region.
I am still working on defining the top targets by region. Markets that I am current focusing on are below with more detail:
Side note: I underestimated some of the time it would take to formulate complete prospect lists so I started outreach of organizations i knew would be immediately impactful and am hoping to have a full list by next update
Outreach Updates:
Explanation of Stages:
Current Pipeline
These are active conversations ongoing right now.
Won Opportunities
None at this time.
Lost Opportunities
These are opportunities that are not moving forward at this time.
Plans for August:
- Finish Defining Outreach Prospects by Region
- Draft marketing collateral for program for committee to review
- Continue Outreach w/ goal of have at least 1-2 RFPs in review by committee
On a separate note, I am also going to be researching how we can make Zcash more extensible for people who have an interest in building on top of it. If anyone has any ideas, suggestions or thoughts, please reach out!
Any and all questions welcome!
