Sometimes, a rebrand makes sense and the more I think about it, one might be in order for Zcash, given that it very specifically has a reference to cash (which seems to be a dying concept of a bygone era).
Would you be willing to support a Zcash name change/rebrand?
Interesting question… I agree the “cash” part of the name may not suit as it seems less and less likely that the native token of any chain will be regarded as such, rather stable coins look the most likely winners of the future of crypto.
I suppose it is dependent on what the future vision of zcash actually is and what its greater service will be, which is certainly not clear, at least not to me.
Not vehemently opposed to it, you are giving up something iconic though… This needs to brew some more I think
But start with yourself. Why do you think this is a good idea?
This is obviously a terrible idea for me, because hundreds of thousands of dollars have been spent on brand awareness. And this is a really recognizable brand. I can say anyone who has heard about cryptocurrency in Russia “Zcash” and he immediately knows what it is about. But few people have heard about renamed Firo. Even personally, I spent several thousand dollars on domains for Russian-language blogs.
This should be immediately cut to $0. Completely agree. Focus 100% of the money on the blockchain, stablecoins, ZSAs, and a working wallet (not 3rd party wallets). Integrate AMP protocol if you have to get instant settlement and give users the options to just pay the fee. Once they get their feet under them, then consider some 3rd party wallets and hopefully a model is in place where people can build on top of the blockchain and fund themselves and pay for some of the marketing (co marketing).
It does a lot of damage to the brand when you tell people its money, it doesn’t act like money in any way, and then the wallets dont sync. I dont think advertising that results in getting people upset or cause them to fear they lost all their money because the coins dont show up in the wallet accomplishes a lot.
Etheruem is on the right path and they very likely could make ZEC obsolete. If not why not?
Countless crypto and corporate projects have made total rebrand upgrades and found massive success afterwards.
Below I show the example of Dogecoin Dark (now Verge) which has lifetime coin proceeds well above 10,000%
The project was going fine before and after the rebrand. Anyone here decrying the idea is latched onto pearls too tightly.
I find that “Zcash” is not a great name because nothing about it is intuitive about what the network or project provide. If my name was Gerald, and I named my crypto project Gcoin… the same critique would apply.
The challenge here is in proposing certain value-added new names. I haven’t thought up any winners yet.
Within the crypto industry “Zcash” is an albatross around our necks. Many industry influencers know Zcash as the coin with a massive Founders Reward, and who’s native coin ZEC is destined to go Down Only