This proposal is not yet an official offer. After gathering feedback from the community, it will be developed into a formal proposal. We kindly request ZCG and other community members to share their thoughts and opinions on this matter.
Many projects are renting stands, and the number of available stands is limited. We aim to participate in this event and are confident that we will deliver a successful execution.
As the Zcash Turkey team, we are planning to actively participate in Istanbul Blockchain Week this year in order to increase the adoption of privacy-focused crypto solutions in Turkey and to further grow the Zcash ecosystem.
Istanbul Blockchain Week is one of the most important Web3 events in the region, bringing together thousands of participants each year, including leading projects, developers, and investors. Considering that Turkey ranks highly in global crypto adoption, this event presents a strategic opportunity for Zcash in terms of growth, visibility, and community expansion.
Last year, we participated in the event and carried out active on-the-ground efforts. You can access the detailed report of our activities via the following link:
During our previous participation, we held one-on-one meetings with industry professionals, established connections with various projects and wallet providers, and took significant steps to increase Zcash’s visibility in the region through interviews and content production.
This year, we aim to elevate our participation by executing a more professional, organized, and high-impact activation plan.
As the Zcash Turkey and ZBase teams, we will attend the event with a total of 8 team members. Unlike last year, we aim to establish a central operation and interaction hub by renting a dedicated booth at the event area. Detailed information about the event can be found here:
With over 5,000 participants expected over two days, the event will host numerous well-known Web3 project teams, crypto influencers, investors, and industry leaders. This highly concentrated audience presents a significant opportunity for Zcash to engage directly with the right target groups.
During the event, our 8-person team will operate in a coordinated manner. Through our booth, we plan to carry out the following activities:
- Live broadcasts in Turkish and English
- Interviews with project teams, influencers, and attendees
- Zcash wallet setup support and onboarding processes
- One-on-one meetings with wallet providers and Web3 projects
- On-site community education and Zcash awareness initiatives
- Promotional activities and giveaways to increase engagement at the booth
We plan to distribute Zcash-branded promotional items (such as thermos bottles, t-shirts, etc.) to visitors and participants who complete wallet setup, aiming to both increase engagement and strengthen brand awareness. We believe that such physical touchpoints provide significant value for user acquisition and long-term community building within an event environment.
Booth Costs
- 2x2 booth cost: €8,000
- Discounted cost: €7,200
Included in the booth package:
- Logo visibility on the event website
- Inclusion in social media announcements
- Logo placement on the sponsor wall
Alternatively:
- 1x1 booth cost: €3,600
At this point, we would like to seek community feedback by considering two different options:
- Proceeding with a single (2x2) booth focused solely on Zcash
- Renting two separate 1x1 booths to promote both Zcash and Zodl projects together
Our team is ready to build on last year’s experience and execute a more professional booth organization to make the most efficient use of this year’s event.
Additionally, if this proposal is approved, we would be pleased to host the Zk AvClub team in Turkey during the event, subject to their availability, and support them in setting up a registration station at the event area.
The hotel where the event will be held:
Hilton Istanbul Bomonti Hotel & Conference Center
Silahsor Cad. No 42 Bomonti-Sisli, Istanbul, 34381, Türkiye
The total cost of the event consists of the following items:
- Accommodation
- Transportation
- Working hours / operational team expenses
- Printing costs for items such as t-shirts, cups, and thermoses
- Event brochures
- Roll-ups
Including all these details along with the stand cost, the total budget is approximately $15,000 USD.
Targets:
- At least 1,000 user interactions
- 50+ interviews
- 250 wallet setups
This proposal is not yet an official offer. After gathering feedback from the community, it will be developed into a formal proposal. We kindly request ZCG and other community members to share their thoughts and opinions on this matter.
Many projects are renting stands, and the number of available stands is limited. We aim to participate in this event and are confident that we will deliver a successful execution.